{"title":"Selection of the Proper Revenue and Pricing Model for SaaS","authors":"Arto Ojala","doi":"10.1109/CLOUDCOM.2014.27","DOIUrl":null,"url":null,"abstract":"Recent research on software revenue and pricing models has revealed important ways in which firms can benefit from software renting. However, it is still unclear how SaaS providers select a proper revenue and pricing model to make their services attractive for customers. Based on 32 interviews with software professionals from four case firms, this study reveals how different factors impacted on the selection of a revenue and pricing model. It can be concluded that customers' needs were the main driving force to the selection of the most appropriate pricing and revenue model in the market.","PeriodicalId":249306,"journal":{"name":"2014 IEEE 6th International Conference on Cloud Computing Technology and Science","volume":"110 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"2014-12-15","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"3","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"2014 IEEE 6th International Conference on Cloud Computing Technology and Science","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1109/CLOUDCOM.2014.27","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
引用次数: 3
Abstract
Recent research on software revenue and pricing models has revealed important ways in which firms can benefit from software renting. However, it is still unclear how SaaS providers select a proper revenue and pricing model to make their services attractive for customers. Based on 32 interviews with software professionals from four case firms, this study reveals how different factors impacted on the selection of a revenue and pricing model. It can be concluded that customers' needs were the main driving force to the selection of the most appropriate pricing and revenue model in the market.