Ricardo Baeza-Yates, Carlos A. Hurtado, Marcelo Mendoza, G. Dupret
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引用次数: 103
Abstract
Web usage mining is a main research area in Web mining focused on learning about Web users and their interactions with Web sites. Main challenges in Web usage mining are the application of data mining techniques to Web data in an efficient way and the discovery of non trivial user behaviour patterns. In this paper we focus the attention on search engines analyzing query log data and showing several models about how users search and how users use search engine results.
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