Sentiment Analysis of Digital Wallets and UPI Systems in India Post Demonetization Using IBM Watson

2018 International Conference on Computer Communication and Informatics (ICCCI) Pub Date : 1900-01-01 DOI:10.1109/ICCCI.2018.8441441

Pallavi Maindola, Neetu Singhal, A. Dubey

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引用次数: 15

Abstract

The digital payment landscape is sprouting in the country at a dizzying step. After the demonetization, complete turnaround in the payment landscape has been observed. The technology revolution and government initiative of cashless economy, followed by demonetization saga has enabled the evolution of multiple non-banking players in the payment space. While these e-wallets have made substantial grounds in the Indian economy system, it becomes eminent to analyze the customers' perception towards these e-wallets. In this paper authors attempt to analyze the sentiments of digital wallet users in India over different payment applications. The authors analyses sentiments by using the IBM Watson software tools in various social networks by taking different payment system into consideration. The authors analyzed the documents, forums, tweets and other sources where the users shared their feedback for the wallets from 8th November 2016 to 7thNovember 2017. This study brings various interesting insights about India's readiness to adopt change for digital payment options and sentiments of the users for the same.

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使用IBM Watson对印度废钞后数字钱包和UPI系统的情绪分析

数字支付领域正以令人眼花缭乱的步伐在印度蓬勃发展。废钞后，支付领域的彻底转变已经被观察到。技术革命和政府对无现金经济的倡议，以及随后的废钞运动，使支付领域的多个非银行参与者得以发展。虽然这些电子钱包在印度经济体系中占有重要地位，但分析消费者对这些电子钱包的看法变得非常重要。在本文中，作者试图分析印度数字钱包用户对不同支付应用程序的看法。作者利用IBM Watson软件工具，考虑不同的支付系统，在各种社交网络中分析情绪。作者分析了2016年11月8日至2017年11月7日期间用户分享他们对钱包的反馈的文件、论坛、推文和其他来源。这项研究提供了各种有趣的见解，关于印度是否愿意接受数字支付选择的变化，以及用户对此的看法。

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2018 International Conference on Computer Communication and Informatics (ICCCI)

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