Impact of Lighting in Retail Cloth Stores on Physiological Health Conditions of Salesperson

J. Deepika, T. Neeraja
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Abstract

Abstract Bad lighting arrangements can be unsafe and health hazard. In commercial buildings lighting should fulfill both functional and aesthetic requirements and it should be oriented towards product sales and satisfying the consumers taking into consideration the health, well-being of salespersons and purchasing behavior of consumers. A major challenge in recent times in the illumination field has been to define how light affects health, not only in aspects related to work but also to comfortable work environment. The prime objective of the study was to explore the physiological health conditions of salespersons under lighting in retail cloth stores. For the study, ten retail cloth stores were selected in Hyderabad and Secunderabad, the twin cities of Andhra Pradesh. The study was conducted on 100 salespersons, who were working in these retail cloth stores. The data was collected by using an interview schedule. The findings of the study revealed that the impact of the artificial lighting on physiological health conditions was found to be moderate. Bright lighting played a significant role on the salespersons’ health.
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零售布店照明对营业员生理健康状况的影响
不良的照明安排可能不安全,危害健康。在商业建筑中,照明应满足功能和审美要求,以产品销售为导向,满足消费者的需求,同时考虑到销售人员的健康、幸福和消费者的购买行为。近年来照明领域的一个主要挑战是确定光如何影响健康,不仅在与工作有关的方面,而且在舒适的工作环境方面。本研究的主要目的是探讨零售布店营业员在照明下的生理健康状况。在这项研究中,在安得拉邦的双城海德拉巴和塞昆德拉巴德选择了10家零售布店。这项研究是对在这些零售布店工作的100名销售人员进行的。数据是通过使用面试时间表收集的。研究结果显示,人工照明对生理健康状况的影响是适度的。明亮的灯光对销售人员的健康起了重要作用。
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