The impact of changes in consumer behavior on the development of formats in retail trade

Lidia Mitniţcaia
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Abstract

Today's consumers see shops and shopping centers not just as places to shop for essential goods, but also as places to get emotions and new impressions, interesting pastime, dating, learning and development. The pandemic has made its own adjustments to the development of the market. Consumer behavior changed almost overnight: health and safety issues came to the fore when making a purchasing decision. The past year and a half has shown that trading companies that are able to quickly respond to changes remain successful. Today, to gain a competitive advantage, new solutions are required, including the development of formats in retail.
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消费者行为的变化对零售业业态发展的影响
今天的消费者认为商店和购物中心不仅是购买必需品的地方,也是获得情感和新印象、有趣的消遣、约会、学习和发展的地方。疫情对市场发展作出了自身调整。消费者的行为几乎在一夜之间发生了变化:在做出购买决定时,健康和安全问题成为首要问题。过去一年半的经验表明,能够快速应对变化的贸易公司仍然是成功的。今天,为了获得竞争优势,需要新的解决方案,包括零售业态的发展。
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