Exploring the Effects of Corpus-Based Cross-Border E-Commerce Writing Instruction for Vocational College EFL Learners

Jing Liu
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Abstract

This study proposed and implemented corpus-based writing instruction via the use of a custom-made corpus learning platform for learners of cross-border e-commerce English in the context of vocational colleges. It attested the effects of the proposed DDL pedagogy versus conventional PPP teaching practice on 83 e-commerce majors at a vocational college randomly forming a control group and an experimental group respectively. The experimental group received a three-step inductive pedagogical approach enabled by a tailer-made corpus learning platform while the control group was taught by conventional PPP teaching practice. Results indicated that the experimental group outperformed the control group in writing product description which is a language skill essential to cross-border e-commerce operation. Findings of this research can be interpreted as suggestive that it’s worthwhile to apply custom-made specialized corpora and corpus-based teaching pedagogy to facilitate ESP learning for EFL learners at vocational colleges.
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基于语料库的跨境电子商务写作教学对高职英语学习者的效果探讨
本研究针对高职院校背景下的跨境电子商务英语学习者,利用定制的语料库学习平台,提出并实施了基于语料库的写作教学。本文以83名高职院校电子商务专业学生为研究对象,随机分为对照组和实验组,验证了DDL教学法与传统PPP教学实践的效果。实验组采用定制语料库学习平台的三步归纳教学法,对照组采用传统PPP教学实践。结果表明,实验组在产品描述写作方面的表现优于对照组,而产品描述写作是跨境电商运营中必不可少的语言技能。本研究结果提示,在高职英语学习者的ESP学习中,应用定制的专业语料库和基于语料库的教学法是值得的。
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