A study of right and left brain dominant students at IB&M with respect to their gender, age and educational background.

Abstract

Managers all over the world each day combat the challenges associated with Managing the workforce. In order to unravel their truest potential managers have to understand them and motivate or sometimes above that i.e. to ignite the spark that gives the momentum to their capabilities that make them productive and give them an everlasting happiness. Management is termed as Right brain activity. It involves dealing with the human mind and emotions which are very complex and variable unlike the scientific method which we perceive management to be. In order to check the co-relation of the right and left brain people research was carried out. This study was conducted with approximately 50 Business students with a survey, as well as a comprehensive review and analysis of literature concerning the brain. This study would help the instructors to understand the fact Management is not a science and based on the number of left or right Brain students the current teaching methodology of Business students can either be revised or transformed altogether.