{"title":"The Cambridge Handbook of Consumer Psychology: Word of Mouth and Interpersonal Communication","authors":"Jonah A. Berger","doi":"10.1017/CBO9781107706552.014","DOIUrl":null,"url":null,"abstract":"","PeriodicalId":268180,"journal":{"name":"ACR North American Advances","volume":"69 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"3","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"ACR North American Advances","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1017/CBO9781107706552.014","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}