{"title":"BINTAN ISLAND TOURISM MARKETING STRATEGY BY TOUR DE BINTAN","authors":"K. Safitri","doi":"10.7454/jitps.v4i2.89","DOIUrl":null,"url":null,"abstract":"This Journal discusses the analysis of the implementation of marketing strategies carried out in Bintan Island. In this Journal also explained the obstacles that occur in marketing tourism in Bintan Island. This Journal was compiled using data collection and interview research. The results of the research and interviews explained that the strategy carried out to market tourism destinations in Bintan Island was good but there were still obstacles in the marketing process. Keywords: Tourism, Marketing Mix, Marketing, Promotion","PeriodicalId":136603,"journal":{"name":"Journal of Indonesia Tourism and Policy Studies","volume":"8 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"2019-10-10","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Journal of Indonesia Tourism and Policy Studies","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.7454/jitps.v4i2.89","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
引用次数: 0
Abstract
This Journal discusses the analysis of the implementation of marketing strategies carried out in Bintan Island. In this Journal also explained the obstacles that occur in marketing tourism in Bintan Island. This Journal was compiled using data collection and interview research. The results of the research and interviews explained that the strategy carried out to market tourism destinations in Bintan Island was good but there were still obstacles in the marketing process. Keywords: Tourism, Marketing Mix, Marketing, Promotion
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