Development of an Attitude Scale Towards Social Networking Sites

Münevver Başman, Deniz Gülleroğlu
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Abstract

The purpose of this study is to develop a scale to determine the attitudes towards social networking sites. 45 tryout items, prepared for this aim, were applied to 342 students studying at Marmara University, Faculty of Education. The reliability and the validity of the scale were conducted with the help of these students. As a result of exploratory factor analysis with Varimax rotation, 41 items grouped according to the structure with three factors (interest, reality and negative effects) is obtained. While alpha reliability of the scale is obtained as .899; the reliability of factors is obtained as .899, .799, .775, respectively.
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对社交网站态度量表的发展
本研究的目的是开发一个量表来确定对社交网站的态度。为此目的准备的45项选拔项目已应用于马尔马拉大学教育学院的342名学生。本量表的信度和效度是在这些学生的帮助下进行的。通过Varimax旋转探索性因子分析,得到41个项目按结构分组,共包含兴趣、现实和负面影响三个因素。而量表的α信度为0.899;各因素的信度分别为0.899、0.799、0.775。
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