{"title":"Conclusion","authors":"Philip J. Kitchen","doi":"10.4324/9781003060420-12","DOIUrl":null,"url":null,"abstract":"","PeriodicalId":299524,"journal":{"name":"A Reader in Marketing Communications","volume":"1 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"2020-08-26","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"A Reader in Marketing Communications","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.4324/9781003060420-12","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}