DIGITAL TRANSFORMATION IN CRISIS MANAGEMENT: THE KEY ROLE OF ARTIFICIAL INTELLIGENCE

Abstract

In today's world, crises can occur at any time, and efficient crisis management is essential to minimize the impact on society. With the advancement of technology, digital transformation has become an integral part of crisis management. Artificial Intelligence (AI) is one such technology that plays a key role in crisis management by enabling faster, more accurate, and data-driven decision-making. This article explores the impact of digital transformation on crisis management and the key role of AI in this process. It discusses the various ways in which AI can be used in crisis management, such as predicting and mitigating disasters, analyzing social media for real-time information, and providing insights to aid decision-making. The article also highlights the challenges and ethical considerations associated with the use of AI in crisis management. Overall, this article emphasizes the importance of leveraging digital transformation and AI in crisis management to improve the speed, accuracy, and effectiveness of response efforts.