New tourism experiences and mature destinations: the role of participatory planning in repositioning a southern Italy destination.

F. Calza, M. Simoni, Annarita Sorrentino, Mariapina Trunfio
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Abstract

Abstract This chapter is the work of Francesco Calza, Michele Simoni, Annarita Sorrentino and Mariapina Trunfio, who study the role of participatory planning in repositioning a southern Italy destination, Centola-Palinuro in the Campania region. This contribution deals with a demand-driven destination that suffers from several challenges such as seaside seasonality, mass-market demand and low spending. The case argues that a participatory planning process that involves local stakeholders can have a significant impact in the repositioning of the destination by reshaping the tourism offering in the area through stakeholder engagement.
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新的旅游体验和成熟的目的地:参与式规划在重新定位意大利南部目的地中的作用。
本章是Francesco Calza、Michele Simoni、Annarita Sorrentino和Mariapina Trunfio的作品,他们研究了参与式规划在重新定位意大利南部坎帕尼亚地区的Centola-Palinuro目的地中的作用。这一贡献与需求驱动的目的地有关,该目的地面临着一些挑战,如海滨季节性、大众市场需求和低消费。本案例认为,一个涉及当地利益相关者的参与式规划过程可以通过利益相关者的参与重塑该地区的旅游产品,从而对目的地的重新定位产生重大影响。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
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