Persepsi Nasabah Tentang Implementasi Shariah Compliance dan Good Corporate Governance Terhadap Loyalitas Nasabah BRI Syariah Kantor Cabang Sidoarjo

Mohammad Iqbal Ibrahim, Lucky Rachmawati
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引用次数: 1

Abstract

Abstract The purpose of this research aims to determine whether the shariah compliance (X1) and good corporate governance (X2) affect the loyalty of customers of (Y) bank BRI Syariah Kantor Cabang Sidoarjo. The sample used in this research were 80 respondent from the customers of bank BRI Syariah Kantor Cabang Sidoarjo. The data collection method used in this study was by distributing questionnaires or numbers via online Google Form to the customers of bank BRI Syariah Kantor Cabang Sidoarjo who has any product at there. This research used  the Instrumen Test, Multiple Regression Analysis Test, and Hypothesis Test. The results of this study indicate that shariah compliance has a positive effect on loyalty of the customers. In addition, good corporate governance also influences positively and significantly on the loyalty of the customers. Shariah Compliance and Good Corporate Governance also influence 0,356 or 35,6% to loyality of the customers Bank BRI Syariah KC Sidoarjo and also 64,4% were influenced by another factor.
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客户对伊斯兰教法BRI - sharfi忠诚的伊斯兰教法实施和良好的公司治理的看法
本研究的目的是确定伊斯兰教法合规(X1)和良好的公司治理(X2)是否影响(Y)银行BRI Syariah Kantor Cabang Sidoarjo的客户忠诚度。本研究中使用的样本是来自BRI银行Syariah Kantor Cabang Sidoarjo客户的80名受访者。本研究中使用的数据收集方法是通过在线谷歌表格向BRI Syariah Kantor Cabang Sidoarjo银行的客户分发问卷或数字,该客户在该银行有任何产品。本研究采用了工具检验、多元回归分析检验和假设检验。本研究的结果表明,伊斯兰教法的遵守对顾客的忠诚度有积极的影响。此外,良好的公司治理对顾客的忠诚度也有显著的正向影响。伊斯兰教法合规和良好的公司治理也影响了0,356或35.6%的客户忠诚银行BRI伊斯兰教法KC Sidoarjo,还有64,4%受到另一个因素的影响。
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