Influences of omnichannel integration and value congruence on customer patronage: the flow theory perspective

IF 3.5 3区 管理学 Q2 BUSINESS Journal of Marketing Management Pub Date : 2023-11-08 DOI:10.1080/0267257x.2023.2279142
Lin Liu, Yang Li, Hefu Liu, Zhengzhi Guan
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8.00
自引率
11.40%
发文量
79
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