Strategic management potential for process alignment in Cuban sports government organizations

Abstract

The strategic alignment allows coordinating objectives, processes, resources, personnel and critical factors in order to make decision making viable, in addition, it allows aligning processes with the organization's strategy. The objective of the research is: to evaluate the strategic alignment between the processes and the strategic objectives in the Matanzas Provincial Sports Directorate. Tools such as: brainstorming, Kendall's Method, SWOT Matrix, Hierarchical Analytical Process were used. As results, the calculation of the strategic alignment index were obtained with a value of 7.13 and the index of alignment of relevant processes with 6.46, finding that organization is located in the first quadrant of the matrix, which means that the processes of the sports organization are aligned with the strategic objectives, 11 actions are recommended to mitigate the deficiencies detected and to continue with the deployment of the strategy for the Olympic cycle, which shows that the strategic alignment helps collaboration within the sports organization.