ANALYSIS of the WEBSITE of HOTELS with SUSTAINABLE TOURISM CERTIFICATE : The CASE of TÜRKİYE

Eda HAZARHUN, Burçin Cevdet ÇETİNSÖZ, Yasemin KOÇAK BİLGİN
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Abstract

The aim of the research is to examine the sustainability practices of hotels with sustainable tourism certificates. For this goal, between the dates of 06.01.2023 and 11.03.2023, a content analysis was conducted on the websites of 119 accommodation establishments that hold a Tourism Operation Certificate from the Ministry of Culture and Tourism of the Republic of Türkiye, which are listed on the website of the Türkiye Tourism Promotion and Development Agency. As a result of the content analysis, a total of 4 main categories and 32 subcategories were identified, which are sustainable management, support for social and economic benefits of the local community, cultural heritage, and environmental policies. It was determined that the accommodation establishments with sustainable tourism certification are mainly located in Antalya (73), Istanbul (17), and Muğla (14). As a result of the research, it was determined that most of the hotels with sustainable tourism certification did not provide any information on their websites regarding being a sustainable hotel. In addition, it was found that the hotels' websites mostly emphasized equal opportunities for employees, involvement of staff in the implementation and development of sustainability policies, providing various training to personnel regarding their responsibilities, energy conservation, preservation of biodiversity and resources, water conservation, reduction of greenhouse gas emissions, and implementation of social service activities.
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可持续旅游认证酒店网站分析——以TÜRKİYE为例
本研究的目的是考察具有可持续旅游证书的酒店的可持续性实践。为此,在2023年1月6日至2023年3月11日期间,对持有 rkiye共和国文化和旅游部颁发的旅游经营证书的119家住宿机构的网站进行了内容分析,这些网站列在 rkiye共和国旅游促进和发展署的网站上。通过内容分析,共确定了4个主要类别和32个小类别,分别是可持续管理、支持当地社区的社会和经济效益、文化遗产和环境政策。获得可持续旅游认证的住宿机构主要分布在安塔利亚(73)、伊斯坦布尔(17)和Muğla(14)。研究的结果是,大多数获得可持续旅游认证的酒店在其网站上没有提供任何关于成为可持续酒店的信息。此外,我们发现酒店的网站大多强调员工的平等机会,员工参与可持续发展政策的实施和发展,对员工进行各种责任培训,节能,保护生物多样性和资源,节约用水,减少温室气体排放,实施社会服务活动。
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来源期刊
African Journal of Hospitality, Tourism and Leisure
African Journal of Hospitality, Tourism and Leisure Social Sciences-Geography, Planning and Development
CiteScore
2.70
自引率
0.00%
发文量
21
审稿时长
8 weeks
期刊介绍: ​AJHTL is a proudly African, independent, privately owned multidisciplinary peer-reviewed journal, not aligned to any institution which is published quarterly. We encourage academic debate and are fully electronic and dedicated to increasing the depth of research across a range of related disciplines with the primary objective of promoting research. New researchers are especially welcome to submit articles to us for consideration. Our articles are read by scholars, students and industry globally. Only authors may submit a paper for review and only original research is considered for publication. Articles that have been either published elsewhere or which are currently considered for publication elsewhere, must not be submitted for reviewing. A journal publication might take from about one month up to one nine months to appear. The reviewing process is competitive with less than 69% of papers considered finally being accepted for publication. Authors must be certain that their paper meets the academic standards of rigorous scholarly research. Authors must have reviewed and cited the critical and recent English references that relate to the research paper. Where other language references are used these must be translated. Articles must be English language edited by authors prior to submission to the journal.
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