A New Technological Model on Investigating the Utilization of Mobile Learning Applications: Extending the TAM

IF 2.4 Q3 COMPUTER SCIENCE, ARTIFICIAL INTELLIGENCE Multimodal Technologies and Interaction Pub Date : 2023-09-20 DOI:10.3390/mti7090092
Rima Shishakly, Mohammed Amin Almaiah, Shaha Al-Otaibi, Abdalwali Lutfi, Mahmaod Alrawad, Ahmed Almulhem
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Abstract

Mobile learning has become increasingly important for higher education due to its numerous advantages and transformative potential. The aim of this study is to investigate how students perceive and utilize mobile learning (m-learning) services in universities. To achieve this objective, a conceptual model was developed, combining the TAM with additional new determinants, including perceived security, perceived trust, perceived risk, and service quality. The primary goal of this model is to assess the adoption of m-learning apps among users in university settings. To evaluate the proposed model, SEM was utilized to test the research model. The findings of the study highlight the critical roles of perceived security, perceived trust, and service quality in promoting the adoption of m-learning apps. Moreover, the results indicate that perceived risk negatively impacts both students’ trust and their attitudes towards using mobile learning services. The study reveals that the perceived trust, and service quality factors positively influence students’ attitudes towards adopting m-learning apps. These research findings hold significant implications for universities and academia, offering valuable insights to devise effective strategies for increasing the utilization of m- learning services among students. By gaining a deeper understanding of students’ perceptions and acceptance, universities can optimize their m-learning offerings to cater to students’ needs and preferences more effectively.
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研究移动学习应用程序使用的新技术模型:TAM的扩展
由于其众多优势和变革潜力,移动学习对高等教育变得越来越重要。本研究的目的是调查学生如何感知和利用大学中的移动学习(m-learning)服务。为了实现这一目标,开发了一个概念模型,将TAM与其他新决定因素结合起来,包括感知安全、感知信任、感知风险和服务质量。该模型的主要目标是评估大学用户对移动学习应用程序的采用情况。为了评价所提出的模型,利用扫描电镜对研究模型进行了检验。研究结果强调了感知安全、感知信任和服务质量在促进移动学习应用程序采用方面的关键作用。此外,研究结果表明,感知风险对学生的信任和使用移动学习服务的态度都有负向影响。研究发现,感知信任和服务质量因素正向影响学生采用移动学习应用程序的态度。这些研究结果对大学和学术界具有重要意义,为制定有效的策略以提高学生对移动学习服务的利用提供了有价值的见解。通过更深入地了解学生的看法和接受程度,大学可以优化他们的移动学习产品,更有效地满足学生的需求和偏好。
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来源期刊
Multimodal Technologies and Interaction
Multimodal Technologies and Interaction Computer Science-Computer Science Applications
CiteScore
4.90
自引率
8.00%
发文量
94
审稿时长
4 weeks
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