Indicators for Organizational Digital Transformation in the Thai University Context

IF 1 Q4 BUSINESS International Journal of Asian Business and Information Management Pub Date : 2023-11-21 DOI:10.4018/ijabim.333895

Chanchira Laorach, Kulthida Tuamsuk

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Abstract

Organizational digital transformation comprises a number of significant factors for measuring success, each of which involves different evaluating criteria. This research was aimed at developing indicators and criteria behind Thai universities' organizational digital transformation by the use of the quantitative research method and a questionnaire for data collection. The informants included administrators of six Thai universities: 303 high-level administrators, 174 middle-level administrators, and 18 low-level administrators. From the total of 495 administrators, 262 completed and returned the questionnaire. Analyses were then performed based on the statistics showing frequencies and percentages. The findings showed nine key indicators, nine sub-indicators, and 10 evaluating criteria that are appropriate for evaluating the work outcomes in the dimension of digital transformation. The most appropriate indicators were the digital strategies and personnel. The results would benefit administrators, academics, researchers, and the officers involved in deploying the work of organizational digital transformation under the educational context. The benefits would be in planning and developing the policy in digital transformation of Thai universities that is in the right direction and more clarified. Other institutions would also be able to effectively and successfully apply the indicators in their digital transformation process.

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泰国大学组织数字化转型的指标

组织数字化转型包括许多衡量成功与否的重要因素，每个因素都涉及不同的评价标准。本研究旨在通过定量研究方法和问卷调查收集数据，制定泰国大学组织数字化转型背后的指标和标准。调查对象包括泰国六所大学的管理人员：303 名高层管理人员、174 名中层管理人员和 18 名基层管理人员。在总共 495 名行政人员中，有 262 人填写并交回了问卷。然后，根据频率和百分比统计进行了分析。结果显示，有 9 个关键指标、9 个次级指标和 10 个评估标准适合用于评估数字化转型维度的工作成果。最合适的指标是数字化战略和人员。研究结果将使管理者、学者、研究人员以及参与部署教育背景下组织数字化转型工作的人员受益。他们将受益于泰国大学数字化转型政策的规划和制定，这些政策方向正确，更加明确。其他机构也将能够在其数字化转型过程中有效、成功地应用这些指标。

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来源期刊

International Journal of Asian Business and Information Management BUSINESS-

CiteScore

2.80

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0.00%

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期刊介绍： The mission of the International Journal of Asian Business and Information Management (IJABIM) is to establish an effective channel of communication between academic and research institutions, policy makers, government agencies, and individuals concerned with the complexities of Asian business, information technologies, sustained development, and globalization. IJABIM promotes and coordinates developments in the field of Asian and Chinese studies, as well as presents strategic roles of IT and management towards sustainable development with emphasis on practical aspects in Asia. It is especifically focused on Central Asia/Himalayan region/Southeast Asia/Far East.