Review On E-Commerce Application with Leveraged Cryptosystems and Big Data

Abstract

The fast improvements in technology and the growing desire for safe and easy online purchasing have caused a dramatic shift in the e-commerce market in recent years. The merging of big data analysis and encryption, two potent instruments that are transforming how companies run and customers interact in the digital marketplace, is at the core of this change. In e-commerce applications, cryptography, the study of secure communication, is essential for maintaining transaction integrity, protecting user privacy, and securing sensitive data. Businesses may optimize pricing strategies, improve auction efficiency, and obtain important consumer insights by practicing big data analysis, which is the art of gleaning insights from large volumes of bidding data. This in-depth analysis explores the diverse applications of big data analysis and cryptography in the e-commerce industry, delving into their complex worlds. We look at the underlying ideas behind these technologies, the range of applications they can be used for, and how they affect the entire e-commerce ecosystem