{"title":"Prepare for impact of NCAA settlement","authors":"Robert Romano J.D., LLM","doi":"10.1002/catl.31342","DOIUrl":null,"url":null,"abstract":"<p>With previous setbacks in both <i>O’Bannon v. NCAA</i> and <i>NCAA v. Alston</i>, the NCAA and the Power Five conferences made a decision to shy away from their traditional aggressive stance when it came to litigating the latest legal challenge attacking their business model in <i>House v. NCAA</i> (No. 4:20-cv-03919, (N.D. Ca. 06/15/2020)). And so in May, the leaders in the Power Five (American Athletic Conference, Big 12, Big Ten, Pac-12, and Southeastern Conference) ended up agreeing to settle the case. The multibillion-dollar settlement, if approved by Senior District Judge Claudia Wilken — the same federal judge associated with both the <i>Alston</i> and <i>O’Bannon</i> cases — obliges the NCAA to pay out approximately $2.8 billion to former student-athletes who had been prohibited from monetizing their name, image, and likeness prior to July 1, 2021.</p>","PeriodicalId":100289,"journal":{"name":"College Athletics and the Law","volume":null,"pages":null},"PeriodicalIF":0.0000,"publicationDate":"2024-07-16","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"College Athletics and the Law","FirstCategoryId":"1085","ListUrlMain":"https://onlinelibrary.wiley.com/doi/10.1002/catl.31342","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
引用次数: 0
Abstract
With previous setbacks in both O’Bannon v. NCAA and NCAA v. Alston, the NCAA and the Power Five conferences made a decision to shy away from their traditional aggressive stance when it came to litigating the latest legal challenge attacking their business model in House v. NCAA (No. 4:20-cv-03919, (N.D. Ca. 06/15/2020)). And so in May, the leaders in the Power Five (American Athletic Conference, Big 12, Big Ten, Pac-12, and Southeastern Conference) ended up agreeing to settle the case. The multibillion-dollar settlement, if approved by Senior District Judge Claudia Wilken — the same federal judge associated with both the Alston and O’Bannon cases — obliges the NCAA to pay out approximately $2.8 billion to former student-athletes who had been prohibited from monetizing their name, image, and likeness prior to July 1, 2021.