Book Review: Miles Coleman: Influential machines: The rhetoric of computational performance

IF 3.4 4区 管理学 Q2 BUSINESS Marketing Theory Pub Date : 2024-08-27 DOI:10.1177/14705931241277159
Stephen Dunne
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书评:迈尔斯-科尔曼:有影响力的机器:计算性能的修辞
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来源期刊
Marketing Theory
Marketing Theory BUSINESS-
CiteScore
5.90
自引率
0.00%
发文量
44
期刊介绍: Marketing Theory provides a fully peer reviewed specialised academic medium and main reference for the development and dissemination of alternative and critical perspectives on marketing theory. A growing number of researchers and management practitioners who believe that conventional marketing theory is often ill suited to the challenges of the modern business environment. The aim of Marketing Theory is to create a high quality, specialist outlet for management and social scientists who are committed to developing and reformulating marketing as an academic discipline by critically analysing existing theory. The journal promotes an ethos that is explicitly theory driven; international in scope and vision; open, reflexive, imaginative and critical; and interdisciplinary.
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