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A Study on Customer Perception Towards Supermarkets in Goa 果阿邦消费者对超市的认知研究
Pub Date : 2021-11-30 DOI: 10.35940/ijmh.b1400.116321
Dr. Lamaan Sami, Dr. Pushpender Kumar
People shift their buying from local retail stores to supermarkets, because of many reasons. This trend shift has not only been seen in metro cities but in small towns too. These change in perceptions of the customer insight the researcher and other stakeholder to study the reason behind it. This study tries to understand the demographic profile of the customers in Goa and compare the perception of customers towards supermarket and local retail stores. It has observed that people prefer supermarkets more as compared to the local retail store.
由于许多原因,人们将他们的购买从当地的零售商店转移到超市。这种趋势的转变不仅出现在大都市,也出现在小城镇。这些变化的看法的客户洞察研究人员和其他利益相关者研究其背后的原因。本研究试图了解果阿顾客的人口统计资料,并比较顾客对超市和当地零售商店的看法。据观察,与当地的零售商店相比,人们更喜欢超市。
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引用次数: 0
Financial Technology and Its Impact on Poverty in India 金融技术及其对印度贫困的影响
Pub Date : 2021-11-30 DOI: 10.35940/ijmh.b1396.116321
Rahul Singh Gautam, Jagjeevan Kanoujiya, Venkata Mrudula Bhimavarapu, Dr. Shailesh Rastogi
The paper aims to examine the effects of financial technology (Kisan Credit Card and ATM) on India's Poverty and empirically analyze the influence of financial technology on poverty scores. We consider data from twenty-two Indian states for three fiscal years, i.e., from 2018 to 2020. The current study uses panel data analysis to test the hypothesis. Results suggest a negative association between financial technology (Kisan credit card and ATM) and its influence on the poverty score in India. The current study suggests that the government should pay more attention to expanding financial technology, including increasing economic growth and financial stability and eliminating poverty by investing in infrastructure that would enhance banking services.
本文旨在考察金融技术(Kisan信用卡和ATM)对印度贫困的影响,并实证分析金融技术对贫困评分的影响。我们考虑了印度22个邦三个财政年度(即2018年至2020年)的数据。目前的研究使用面板数据分析来检验假设。结果表明,金融技术(Kisan信用卡和ATM)与其对印度贫困评分的影响之间存在负相关关系。目前的研究表明,政府应该更加关注扩大金融技术,包括通过投资基础设施来提高银行服务,从而促进经济增长和金融稳定,消除贫困。
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引用次数: 10
Use and E ffect of Google Ads Effect of Google Ads for M arketing S uccess 谷歌广告的使用和效果谷歌广告对M营销成功的影响
Pub Date : 2021-11-30 DOI: 10.35940/ijmh.b1402.116321
Sebastian Wenning
The present article examines success factors by using and implementing google ads in enterprises. In order to assess the importance of google ads for marketing success, the first step is to classify the importance of google as a search platform. Measured in terms of page views, google was the clear market leader in the search engine market with a market share of 87.66 percent, ahead of Bing and Yahoo. 5.8 billion search queries per day - two trillion search queries per year - also generate opportunities for companies to present themselves and win customers. The results of this research suggest that the keyword for successful online marketing in SEA focuses on relevance. Only if content is created that, in addition to the actual promotion of a product or service, leads to further and for the user target-oriented information, the campaign experiences a quality upgrade, which not only affects the ranking and quality factors, but also the conversion behavior of customers. Based on the execution of a literature review, which has been carried out with emphasis on empirical studies and essays since 2010, four main success factors, such as presentation and content of the website, accordingly keyword marketing, the complementary use of analytics, and ad extension have been evolved.
本文通过在企业中使用和实施谷歌广告来考察成功因素。为了评估谷歌广告对营销成功的重要性,第一步是将谷歌作为搜索平台的重要性进行分类。从页面浏览量来看,b谷歌在搜索引擎市场上以87.66%的市场份额遥遥领先于必应和雅虎,每天58亿次搜索查询——每年2万亿次搜索查询——也为公司提供了展示自己和赢得客户的机会。本研究的结果表明,成功的网络营销在东南亚的关键字集中在相关性。只有创建的内容,除了产品或服务的实际推广,导致进一步和针对用户的目标导向的信息,活动经历质量升级,这不仅影响排名和质量因素,而且还影响客户的转化行为。基于自2010年以来着重于实证研究和论文的文献综述的执行,四个主要的成功因素,如网站的呈现和内容,相应的关键词营销,分析的补充使用和广告扩展已经发展。
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引用次数: 2
Determinants of State Institutions Performance in Sierra Leone 塞拉利昂国家机构绩效的决定因素
Pub Date : 2021-11-30 DOI: 10.35940/ijmh.a1389.116321
A. Harvey, Dr. Dante A. Bendu
Public institutions performance has been the greatest concern for governments in different parts of the world. In Sierra Leone, the success of governments departments contribute towards the socio economic development of the country. Nevertheless, achieving exceptional performance in public institutions is encircled with enormous challenges that hinders the achievement of strategic objectives. Considering the quantum challenges surrounding public institutions performance, addressing those challenges requires consideration of numerous elements that could influence performance. However, this study focus on determinants of state institutions performance in Sierra Leone. The investigation started with an assessment of previous and existing performance benchmarks and then proceeded to its focus. This study was conducted in Freetown, using three public institutions as sample frame and obtained a sample size of 300 employees in a random manner, ranging from nonsupervisory to managerial level. We employed primary data collection method, using the Linkert scale system, which shows the following description: 5=Strongly Agree, 4=Agree, 3=Neutral, 2=Disagree, 1=Strongly Disagree. The study analysed primary data with descriptive statistics and correlational methods aided by SPSS 21. Data obtained from respondents shows that human capital development, rewards, effective and efficient administrative structure and personnel engagement determines state institutions performance. Respondents noted that if state institutions have efficient administrative structure, they would facilitate human capital development and empowerment, ensure efficient management of financial resources and engage personnel for effective job performance. The aforementioned elements constitute determinants of exceptional performance. This study is therefore noteworthy to performance management specialists, human capital enhancement professionals and public institutions in Sierra Leone.
公共机构的绩效一直是世界各地政府最关心的问题。在塞拉利昂,政府部门的成功有助于国家的社会经济发展。然而,在公共机构中取得优异成绩面临着巨大的挑战,阻碍了战略目标的实现。考虑到围绕公共机构绩效的量子挑战,解决这些挑战需要考虑可能影响绩效的众多因素。然而,本研究的重点是塞拉利昂国家机构绩效的决定因素。调查首先评估了以前和现有的绩效基准,然后进入重点。本研究在弗里敦进行,以三家公共机构为样本框架,随机获得300名员工的样本规模,从非监督级别到管理级别。我们采用原始数据收集方法,使用Linkert量表系统,其描述如下:5=强烈同意,4=同意,3=中立,2=不同意,1=强烈不同意。本研究采用描述性统计和SPSS 21辅助的相关方法对原始数据进行分析。从受访者获得的数据表明,人力资本开发、奖励、有效和高效的行政结构以及人员敬业度决定了国家机构的绩效。受访者指出,如果国家机构拥有有效的行政结构,它们将促进人力资本的开发和赋权,确保财政资源的有效管理,并使人员有效地工作。上述因素构成了卓越表现的决定因素。因此,这项研究对塞拉利昂的绩效管理专家、人力资本提升专业人员和公共机构来说是值得注意的。
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引用次数: 0
An Empirical Study on Users’ Perception Towards E-Learning Platforms 用户对电子学习平台感知的实证研究
Pub Date : 2021-09-30 DOI: 10.35940/ijmh.l1367.096121
Smitha Sambrani
The current scenario e-learning approach got prominence during the covid-19 pandemic. Many institutions were greatly dependent on e-learning platforms like Edx, Coursera, Udemy, Swayam, Webex, Zoom, Google meet etc. to teach their students and also it became a major part of the education system. The purpose of the study is to identify the perception of learners and accordingly suggest faculty community and technology developing companies. In this context, the current study aims to measure the learners' perception towards e-learning with five dimensions are Usefulness, Ease-of-Use, Self-Efficacy, Attitude & Intention to Use, especially to measure at capital city of Telangana, namely Hyderabad. The learners' awareness of e-learning platforms is also examined along with the above variables. The hypothesis of the study is only one, 'which is there is no significance of users' perception found towards Usefulness, Ease-of-Use, Self-Efficacy, Attitude & Intention to Use etc. aspects of electronic Learning Approach’. Research has been carried out as a descriptive study basing on primary and secondary data sources and also with the help of a structured questionnaire, 121 learners have been examined. These learners are identified based on their availability and conducted a structured interview, in some cases its telephone interview and mail response. Thirty research articles were reviewed in the construction of a theoretical framework. To collect the responses, the convenience non-random sampling technique was used and has applied both the descriptive statistics and t-test to analyze data. The greater part of responders felt it is more useful, easy to use, it improves self-efficacy; they also have shown a positive attitude towards the e-learning approach. A high level of intention is shown towards the e-learning approach and platforms.
当前情景电子学习方法在2019冠状病毒病大流行期间得到了重视。许多机构都非常依赖Edx、Coursera、Udemy、Swayam、Webex、Zoom、Google meet等电子学习平台来教授学生,这也成为教育系统的重要组成部分。该研究的目的是确定学习者的看法,并据此建议教师社区和技术开发公司。在此背景下,本研究旨在通过有用性、易用性、自我效能、态度和使用意图五个维度来衡量学习者对电子学习的看法,特别是在泰伦加纳邦的首都,即海得拉巴进行测量。学习者对电子学习平台的意识也与上述变量一起进行了研究。本研究的假设只有一个,即“用户对电子学习方法的有用性、易用性、自我效能、态度和使用意图等方面的感知没有意义”。本研究采用描述性研究的方式,基于一手和二手数据来源,并借助结构化问卷,对121名学习者进行了调查。这些学习者是根据他们的可用性来确定的,并进行了结构化的面试,在某些情况下是电话面试和邮件回复。本文回顾了30篇研究论文,构建了一个理论框架。为了收集回复,使用了方便的非随机抽样技术,并应用了描述性统计和t检验来分析数据。大部分应答者认为它更有用,更容易使用,提高了自我效能感;他们也对电子学习方式表现出积极的态度。对电子学习方法和平台表现出高度的意愿。
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引用次数: 0
Dividend and Bank Performance in India: Evidence using Panel Data Analysis 印度的股息和银行业绩:使用面板数据分析的证据
Pub Date : 2021-09-30 DOI: 10.35940/ijmh.l1370.096121
Venkata Mrudula Bhimavarapu, Shailesh Rastogi
Dividend has been a matter of concern since the concept of limited liability of the firms came to existence. The uncertainty regarding dividend policy is supposed to hunker down unless we move away from whack-a-mole approach to a long-winded solution to the problem of dividend policy. The issue gets exacerbated because of inclination towards the valuation by the people who call the shots in the firms. This paper explores the association of dividend with the rising NPAs in the Indian banks. The findings of the paper are the testimony to the fact that dividend policy in the banks has issues and need to be checked and corrected. It is recommended in the paper to decouple dividends from the NPA by linking dividend policy with free cash flow. It is also recommended to adopt DVR shares to cater to the aspirations of those investors who do look for consistent dividend policy irrespective of the performance of the banks in a particular year.
自公司有限责任概念出现以来,股息一直是人们关注的问题。股息政策的不确定性应该会持续下去,除非我们放弃打地鼠的方法,转而寻找一种冗长的解决方案来解决股息政策问题。由于公司里发号施令的人倾向于估值,这个问题变得更加严重。本文探讨了印度银行股利与不良资产的关系。本文的研究结果证明了银行股利政策存在问题,需要检查和纠正。本文建议通过将股利政策与自由现金流联系起来,将股利与不良资产负债表脱钩。我们还建议采用DVR股票,以迎合那些无论银行在特定年份的表现如何都希望获得一致股息政策的投资者的愿望。
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引用次数: 8
The Dynamics of Foreign Public Debt and Foreign Exchange Reserve of Ethiopia: Autoregressive Distributed Lag Model Approach 埃塞俄比亚外债与外汇储备动态:自回归分布滞后模型方法
Pub Date : 2021-09-30 DOI: 10.35940/ijmh.l1371.0851221
Solomon Kebede Menza, Z. Getachew, B. Kuma, Tora Abebe
External public debt and foreign exchange reserve (FER) are performing a crucial role in the growth and development of countries. To examine the short-run and long-run dynamics among external public debt (EPD) and FER in Ethiopia, the study used 39 years data (1981 to 2019) from National bank of Ethiopia (NBE) and World Bank data sets. The Autoregressive Distributed Lag (ARDL) model with error correction model (ECM) was employed after checking the possible assumptions of economic series. The results of ADF test statistics confirms our economic series are stationary with a mixture of level form and first difference form. Bounds co-integration test suggests the existence of co-integration among the variables. According to the descriptive method of data analysis, on average, in Ethiopia the trend for service sector indicated that an ever improvement of the sector throughout the periods and supplementing the notion of change from agriculture base to service sector. On the other hand, according to ARDL model in the short -run on average trade tariff rate, share of manufacturing sector from the GDP, and lagged value of EPD itself predicts the EPD significantly at least at less than 10% level of significance . Moreover, the ECM revealed that in the long-run, financial development indicator, debt service payment, and average trade tariff rate were predicting the stock of FER for Ethiopian economy. Finally, the concerned body, the government of Ethiopia, should limit or reduce the amount of external debt (ED) inflows, and recheck the budget sources for financing different projects especially manufacturing industries rather than highly basing on external sources in the form of EPD, among others.
外债和外汇储备在各国的增长和发展中发挥着至关重要的作用。为了研究埃塞俄比亚外部公共债务(EPD)和债务偿还能力之间的短期和长期动态,该研究使用了埃塞俄比亚国家银行(NBE)和世界银行数据集的39年数据(1981年至2019年)。在检验了经济序列可能的假设条件后,采用了自回归分布滞后模型(ARDL)和误差修正模型(ECM)。ADF检验统计的结果证实了我们的经济序列是平稳性的,具有水平形式和一阶差分形式的混合。边界协整检验表明变量之间存在协整。根据数据分析的描述性方法,平均而言,埃塞俄比亚服务部门的趋势表明,该部门在整个期间不断改善,并补充了从农业基础向服务部门转变的概念。另一方面,根据ARDL模型,在短期内平均贸易关税税率,制造业占GDP的份额,以及滞后值本身对EPD的显著性预测至少在小于10%的显著性水平上。此外,ECM显示,从长期来看,金融发展指标、偿债支付和平均贸易关税税率预测了埃塞俄比亚经济的外汇储备。最后,埃塞俄比亚政府应限制或减少外债流入,并重新检查不同项目特别是制造业融资的预算来源,而不是高度依赖以EPD形式的外部来源等。
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引用次数: 0
Examining Trait Anger Among Male and Female College Students 男女大学生特质性愤怒的研究
Pub Date : 2021-09-30 DOI: 10.35940/ijmh.l1385.096121
Priyanka Guleria
The current research aims to study trait anger among male and female college students. The current research participants included a total of 80 (40 male and 40 Female). Age range of both the student groups ranged from 20 – 22 years. Mean age of male and female students was 21.05 and 20.08 respectively. All of these students had and urban and semi – urban idle class socioeconomic background and were unmarried. All the students were studying in the third year of B. Sc (Bachelor of Science) course in Degree College Hamirpur, Himachal Pradesh, India. The data was collected through the “Personal Information Form”, “State Trait Anger Expression Index (STAXI)”. The t – test was used to compare the means of the two groups. The results showed that there was no significant difference between these two groups (Male and Female) with regards to trait anger.
本研究旨在研究男女大学生的特质性愤怒。目前的研究参与者共有80人(男性40人,女性40人)。两组学生的年龄在20 - 22岁之间。男女生平均年龄分别为21.05岁和20.08岁。这些学生均具有城市和半城市闲散阶层的社会经济背景,未婚。所有学生都在印度喜马偕尔邦哈米尔普尔学位学院攻读理学学士课程的第三年。数据通过“个人信息表”、“状态特质愤怒表达指数(STAXI)”收集。采用t检验比较两组的均数。结果显示,两组(男性和女性)在特质性愤怒方面没有显著差异。
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引用次数: 0
Impact of Digitalization on the Farmers in India: Evidence using Panel Data Analysis 数字化对印度农民的影响:使用面板数据分析的证据
Pub Date : 2021-09-30 DOI: 10.35940/ijmh.l1372.0851221
R. Briggs
The composition of digitalization and financial technology has brought about a new development model for the agriculture sector. What is the impact of digitization on India’s farmers? To answer this issue, this article examines the effects of digitalization on farmers in India using secondary data from 2018 to 2020, based on the idea of digitalization. It analyses the transmission of digitalization among Indian farmers using panel data analysis. The conclusions are as follows: Farmers' income can be significantly increased by digitalization, and farmers' digitization has resulted in agriculture sector development and contributed to economic progress.
数字化与金融科技的结合,为农业带来了新的发展模式。数字化对印度农民的影响是什么?为了回答这个问题,本文基于数字化的概念,使用2018年至2020年的二手数据研究了数字化对印度农民的影响。它使用面板数据分析分析了数字化在印度农民中的传播。结论如下:数字化可以显著提高农民收入,农民数字化促进了农业部门的发展,促进了经济的进步。
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引用次数: 7
Implementation of Problem-Based Learning in Basic Statistical Concepts using Web-Based Apps 基于web的应用程序实现基于问题的基本统计概念学习
Pub Date : 2021-08-30 DOI: 10.35940/ijmh.l1360.0851221
Ahmad, Zulkifley Mohamed, F. E. Subekti
The aim of this article is to describe students' cognitive abilities and responses to problem-based learning in the basic statistical concepts when web-based apps is used. Web-based apps were utilized via the Mentimeter application and Google Forms. The application is intended to familiarize students’ with the process of data collection, data presentation, and problems solving. The students’ worksheet and learning response questionnaires were used in data colllection. The data were then described quantitatively. The results revealed that by ultilizing Mentimeter and Google Forms in problem-based learning will enhance students’ understanding and skills in the basic statistical concepts. Additionally, students had a positive attitude toward learning statistics. Student’ tend to be more enthusiastic about their studies.
本文的目的是描述学生在使用基于web的应用程序时,在基本统计概念中对基于问题的学习的认知能力和反应。基于网络的应用程序是通过Mentimeter应用程序和Google Forms使用的。该应用程序旨在使学生熟悉数据收集,数据表示和解决问题的过程。数据收集采用学生工作表和学习反应问卷。然后对数据进行定量描述。结果表明,在基于问题的学习中使用Mentimeter和Google Forms可以提高学生对基本统计概念的理解和技能。此外,学生对统计学的学习态度也较为积极。学生往往对学习更有热情。
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引用次数: 1
期刊
International Journal of Management and Humanities
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