应用Kano模型探讨台湾日木村游客满意度,ICASI 2016

Wu Ching Hsuan, Sun Zhe, Lin Chang Hong, Lin Liang Ru, Luo Shun Ping
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引用次数: 0

摘要

本研究采用Kano模型探讨历史建筑、日树村、其品质与游客满意度的相关性。从空间设施、景观和信息三个方面对日木村进行了研究,以期提高日木村的旅游质量和服务质量。通过各种统计方法对数据进行处理,以期对日木村的旅游发展有所帮助。
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Application of Kano model to discuss tourist satisfaction on Hinoki village in Taiwan for ICASI 2016
This study adopts Kano Model to explore the relevance of the historical building, Hinoki Village, its quality and tourists' satisfaction. In order to improve the tourism and enhance its service quality, the study focuses on three aspects of Hinoki Village: space facilities, landscape and information. The data is processed by various statistical methods in the hope of improving the tourism of Hinoki Village.
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