{"title":"数字营销工程","authors":"Tatiana Kalodnik","doi":"10.29235/1818-9857-2021-10-61-65","DOIUrl":null,"url":null,"abstract":"Revealed the features of engineering in digital marketing. Engineering in digital marketing as an approach to improving marketing systems based on restructuring and / or modernizing existing market relations using the expanding potential of digitalization.","PeriodicalId":250051,"journal":{"name":"Science and Innovations","volume":"35 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"2021-10-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":"{\"title\":\"Engineering in digital marketing\",\"authors\":\"Tatiana Kalodnik\",\"doi\":\"10.29235/1818-9857-2021-10-61-65\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"Revealed the features of engineering in digital marketing. Engineering in digital marketing as an approach to improving marketing systems based on restructuring and / or modernizing existing market relations using the expanding potential of digitalization.\",\"PeriodicalId\":250051,\"journal\":{\"name\":\"Science and Innovations\",\"volume\":\"35 1\",\"pages\":\"0\"},\"PeriodicalIF\":0.0000,\"publicationDate\":\"2021-10-01\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"0\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"Science and Innovations\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"https://doi.org/10.29235/1818-9857-2021-10-61-65\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"\",\"JCRName\":\"\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"Science and Innovations","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.29235/1818-9857-2021-10-61-65","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
Revealed the features of engineering in digital marketing. Engineering in digital marketing as an approach to improving marketing systems based on restructuring and / or modernizing existing market relations using the expanding potential of digitalization.