素kabumi的烹饪旅游发展战略

Risma Nurmilah, Ade Sudarma, Alhidayatullah Alhidayatullah
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引用次数: 0

摘要

烹饪旅游是评价区域创意经济的重要依据。本研究的主要目的是确定素甲umi烹饪旅游的发展策略。使用的方法是SWOT分析。烹饪旅游发展计划首先着眼于业务特点和确定的烹饪问题,从而根据优势,劣势,机会和威胁出现烹饪旅游发展的概念。分析的结果是,每个烹饪企业家的主要特征和问题都有相似之处。目标和方向的相似性影响了战略发展的相似性。本研究提出了三阶段战略,即短期、中期和长期战略。提出了促进和振兴餐饮场所的短期策略。此外,中期战略提出了人力资源的开发,长期战略提出了政府在旅游发展方面的政策。未来的烹饪旅游发展计划应在一致的协调框架下进行,以促进区域经济的积极增长。
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Culinary Tourism Development Strategy In Sukabumi
Culinary tourism is an essential basis for assessing the regional creative economy. The main purpose of this study is to determine the development strategy of culinary tourism in Sukabumi. The method used is a SWOT analysis.The culinary tourism development plan begins by looking at the business characteristic and identified culinary problems so that the concept of culinary tourism development appears based on the strengths, weaknesses, opportunities and threats. The results of this analysis, there are similarities in main characteristics and problems that emerges from every culinary entrepreneur. Similarities in goals and directions impacton the similarities of strategy in its development. This research resulted in three stages strategy namelyshort-, medium- and long-term strategy. Promotion and revitalization culinary place are proposed inshort term strategy.In addition, medium term strategy proposes development of human resources while long term strategy propose government policiesin tourism development. The future plans in culinary tourism development should be ina consistent coordination framework so that results positive regional economic growth.
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