利用商业智能解决方案进行市场研究预测

C. A. Rayed
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引用次数: 2

摘要

商业智能包括利用软件和服务将数据转化为战略、战术和运营决策的智能行动的工具和应用程序。智能业务解决方案促进和发展了提供给市场研究人员的服务,节省了识别客户预测需求和更有效地管理生产所需的时间和精力,能够探索增加收入的可能性。本文的目的是在市场研究中使用商业智能解决方案进行预测。智能解决方案正在帮助市场研究人员实现效率、效果和差异化。
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Using business intelligence solutions for forecasting in marketing researches
Business intelligence comprises of tools and applications that are leverages software and services to translate data into intelligent actions for strategic, tactical and operational decisions. The intelligent business solution facilitates and develops the service provided to the market researchers, saves time and effort needed to identify the customers predict demand and manage production more efficiently, ability to explore possibilities to increase revenue. The purpose of this paper is using business intelligence solutions for forecasting in Marketing Researches. The intelligence solutions are helping the market researchers to achieve efficiency, effectiveness, and differentiation.
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