Situation fencing: making geo-fencing personal and dynamic

Geo-fencing has recently been applied to multiple applications including media recommendation, advertisements, wildlife monitoring, and recreational activities. However current geo-fencing systems work with static geographical boundaries. Situation Fencing allows for these boundaries to vary automatically based on situations derived by a combination of global and personal data streams. We present a generic approach for situation fencing, and demonstrate how it can be operationalized in practice. The results obtained in a personalized allergy alert application are encouraging and open door for building thousands of similar applications using the same framework in near future.