An Analysis on Sustainable Supply Chain Management in Thermal Power Plants

Research on sustainable supply chain management (SSCM) has been garnering interest because of its multi-approach in nature. SSCM has emerged as an essential method for organizations to develop and to enhance their competitive strategy through innovative ways in order to satisfy customer basic needs. It facilitates competitive advantage, faster flow of information, material, less response time, speeding up delivery action, better relation and coordination among partners, easy way of information sharing, and increasing order fulfilment rate. Implementing SSCM in organizations like thermal power plants has other benefits such as increasing attention about environmental performance intending the integration of social as well as economic performance. In this chapter, the artificial neural network (ANN) method is used to measure the customer satisfaction after implementing SSCM by thermal power industries.