医疗保健评价对低收入者幸福感的影响

Lilian Tellini, Andre Torres Urdan, S. F. Monken, F. Bizarrias, M. Brandão
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引用次数: 1

摘要

有一种强烈的营销研究的呼声,着眼于商品和服务对消费者福祉的影响,当它涉及到低收入人群(金字塔底部)时,它获得了更大的动力。本文阐述了医疗保健服务评估与客户福祉之间关系的概念模型,该模型源于对Brady等人(2005年)比较的最佳模型的改编。研究人员收集了圣保罗市公共卫生机构的低收入患者样本。结构方程模型支持感知质量与感知价值、感知质量与满意度、满意度与个体幸福感的关联假设。该模型解释了35.1%的个体福利方差。一个肯定的(而不是否定的)经典概念。这些实证研究结果与文献相悖。最后,科学的、管理的和政治的影响被暴露出来。JEL代码:I3, I14, D31。
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The Impacts of Health Care Evaluations on the Well-Being of Low-incomers
Abstract There is a strong call for marketing research that looks at the impacts of goods and services on consumer well-being, which gains greater momentum when it comes to low-income people (Bottom of the Pyramid). This article articulates a Conceptual Model of the relations among evaluations of health care services and the well-being of the client, that arises from an adaptation of the best of the models compared by Brady et al. (2005). A sample of low-income patients, leaving care public health units in the city of São Paulo, was gathered. The structural equations modeling supported the hypotheses that link Perceived Quality and Perceived Value, Perceived Quality and Satisfaction, Satisfaction and Individual Well-being. Expressive 35.1% of the Individual Welfare variance are explained by the Model. A positive (instead of negative) the classic conception. These empirical findings are confronted with the literature. Finally, scientific, managerial, and political implications are exposed. JEL Code: I3, I14, D31.
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