Development of Pamekasan Batik Motifs as the Application of Product Diversifications

Pamekasan Regency has batik products as the center of batik industrialization in Madura. More specifically, Klampar village. Pamekasan Regency has a batik industry center, one of which is Klampar village, Proppo sub-district. The handcrafted batik of Klampar Village has a positive impact on the socio-economic conditions of the community. Pamekasan batik motifs generally explore specific forms of flora and fauna, namely butterflies, birds, and chickens. There are three levels of social structure or hierarchy in the batik industry, namely the upper layer (buyers, collectors/prominent entrepreneurs), the middle layer (small home industry entrepreneurs), and the lower layer (batik workers). Pamekasan batik craftsmen have high capture and creativity in making motifs on a piece of batik cloth. So far, the creativity is still limited to long cloth products and clothing materials. Based on this background, the purpose of this research is to develop Pamekasan batik motifs to apply them to interior products as one of the innovations in diversifying the batik product itself as Indonesian cultural heritage in particular.