{"title":"Jagdish Sheth:营销之心","authors":"Ruth N. Bolton","doi":"10.4135/9789353287733.n48","DOIUrl":null,"url":null,"abstract":"How many marketing academics have been influenced by Dr Jagdish Sheth? No one can say, but my guess is that almost all of us—around the world—have been touched by his efforts to develop marketing scholars and scholarship. Jag’s contributions to marketing science and practice are prodigious and well known. Hence, in this paper, I will share what I know about his decades of philanthropic work advancing marketing scholarship.","PeriodicalId":385004,"journal":{"name":"Handbook of Advances in Marketing in an Era of Disruptions: Essays in Honour of Jagdish N. Sheth","volume":"148 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":"{\"title\":\"Jagdish Sheth: Heart of Marketing\",\"authors\":\"Ruth N. Bolton\",\"doi\":\"10.4135/9789353287733.n48\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"How many marketing academics have been influenced by Dr Jagdish Sheth? No one can say, but my guess is that almost all of us—around the world—have been touched by his efforts to develop marketing scholars and scholarship. Jag’s contributions to marketing science and practice are prodigious and well known. Hence, in this paper, I will share what I know about his decades of philanthropic work advancing marketing scholarship.\",\"PeriodicalId\":385004,\"journal\":{\"name\":\"Handbook of Advances in Marketing in an Era of Disruptions: Essays in Honour of Jagdish N. Sheth\",\"volume\":\"148 1\",\"pages\":\"0\"},\"PeriodicalIF\":0.0000,\"publicationDate\":\"1900-01-01\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"0\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"Handbook of Advances in Marketing in an Era of Disruptions: Essays in Honour of Jagdish N. Sheth\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"https://doi.org/10.4135/9789353287733.n48\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"\",\"JCRName\":\"\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"Handbook of Advances in Marketing in an Era of Disruptions: Essays in Honour of Jagdish N. Sheth","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.4135/9789353287733.n48","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
How many marketing academics have been influenced by Dr Jagdish Sheth? No one can say, but my guess is that almost all of us—around the world—have been touched by his efforts to develop marketing scholars and scholarship. Jag’s contributions to marketing science and practice are prodigious and well known. Hence, in this paper, I will share what I know about his decades of philanthropic work advancing marketing scholarship.
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