使用优化算法的产品推荐框架

IF 1.2 4区 综合性期刊 Q3 MULTIDISCIPLINARY SCIENCES National Academy Science Letters Pub Date : 2024-03-17 DOI:10.1007/s40009-024-01401-8
Neha Punetha, Goonjan Jain
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引用次数: 0

摘要

多标准决策(MCDM)方法在产品推荐决策中的应用呈上升趋势,因为产品推荐决策通常需要考虑多种因素。本研究的目的是展示一种以 PROMETHEE-I MCDM 方法为中心的新方法的执行情况,该方法是消费者决策支持系统的基本组成部分。建议的系统可从提供的一系列备选方案中推荐最佳选择。基于在线产品评级和消费者偏好的产品排名研究尽管意义重大,但相关研究却相对较少。本研究提出了通过利用多属性在线评级对产品进行排名的优化技术。我们的研究提出了一种新方法,即通过基于移动推荐排名系统(MCDM)的方法推荐最佳替代品。该研究利用 PROMETHEE-I 方法对替代品进行有效排名,并解决最佳移动推荐问题。一个案例研究说明了选择手机的建议方法。由于该决策系统具有卓越的产品比较能力和向用户提供推荐的能力,因此可能会成为电子商务网站和网址的最佳长期解决方案。
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Recommendation Framework for Products Using Optimization Algorithms

The implementation of multi-criteria decision-making (MCDM) methodologies has been observed to be on the rise in the context of product recommendation decisions, which generally involve the consideration of multiple factors. The objective of this research is to showcase the execution of a new approach centered on PROMETHEE-I MCDM methodologies as the fundamental component of a Decision Support System for consumers. The proposed system recommends the most optimal choices from a provided range of alternatives. Despite its significance, relatively little research has been done on the topic of ranking products based on online product ratings and consumer preferences. The present study puts forth optimization techniques to rank products through the utilization of multi-attribute online ratings. Our study presents a new approach for recommending optimal alternatives through a mobile recommendation-ranking system-based (MCDM) method. The study utilized the PROMETHEE-I methodology to effectively rank the alternatives and address the optimal mobile recommendation issue. A case study illustrating the proposed methodology for selecting a mobile phone. This decision-making system may show to be the best long-term solution for e-commerce sites and websites due to its superior product comparison abilities and capacity to provide a recommendation to the user as a final ranking of alternatives.

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来源期刊
National Academy Science Letters
National Academy Science Letters 综合性期刊-综合性期刊
CiteScore
2.20
自引率
0.00%
发文量
86
审稿时长
12 months
期刊介绍: The National Academy Science Letters is published by the National Academy of Sciences, India, since 1978. The publication of this unique journal was started with a view to give quick and wide publicity to the innovations in all fields of science
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