{"title":"巴淡岛婚礼组织者业务中的帆布商业模式","authors":"Tiurniari Purba, Nora Pitri Nainggolan","doi":"10.47024/js.v11i3.639","DOIUrl":null,"url":null,"abstract":"As time progresses, many people are starting to realize the existence of wedding organizers (WO) and are starting to use their services. This is because prospective brides and grooms, most of whom are millennials, are busy with their respective jobs. Because of this busy schedule, prospective brides and grooms find it difficult to prepare everything related to their wedding. This is where the WO's job is needed to help the smooth running of a wedding party. Starting from the contract/blessing to the reception process. Running a business is not enough to just rely on a model, because in reality every business or undertaking requires its own elements. This research aims to analyze a wedding organizer business. The model used to help manage this business is the business canvas model (MBC) which consists of nine elements guided by SWOT analysis. SWOT analysis will really help manage a business starting from describing strengths, weaknesses, opportunities and threats. This research focuses more on how to manage the WO business with MBC. The research results explain that before running a WO business, MBC is a tool in management strategy to translate concepts, consumers, infrastructure and company finances in the form of visual elements. With the MBC framework, it is very easy for WO business to be realized quickly and on target.","PeriodicalId":507684,"journal":{"name":"JURSIMA","volume":null,"pages":null},"PeriodicalIF":0.0000,"publicationDate":"2024-01-17","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":"{\"title\":\"MODEL BISNIS CANVAS PADA BISNIS WEDDING ORGANIZER DI BATAM\",\"authors\":\"Tiurniari Purba, Nora Pitri Nainggolan\",\"doi\":\"10.47024/js.v11i3.639\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"As time progresses, many people are starting to realize the existence of wedding organizers (WO) and are starting to use their services. This is because prospective brides and grooms, most of whom are millennials, are busy with their respective jobs. Because of this busy schedule, prospective brides and grooms find it difficult to prepare everything related to their wedding. This is where the WO's job is needed to help the smooth running of a wedding party. Starting from the contract/blessing to the reception process. Running a business is not enough to just rely on a model, because in reality every business or undertaking requires its own elements. This research aims to analyze a wedding organizer business. The model used to help manage this business is the business canvas model (MBC) which consists of nine elements guided by SWOT analysis. SWOT analysis will really help manage a business starting from describing strengths, weaknesses, opportunities and threats. This research focuses more on how to manage the WO business with MBC. The research results explain that before running a WO business, MBC is a tool in management strategy to translate concepts, consumers, infrastructure and company finances in the form of visual elements. With the MBC framework, it is very easy for WO business to be realized quickly and on target.\",\"PeriodicalId\":507684,\"journal\":{\"name\":\"JURSIMA\",\"volume\":null,\"pages\":null},\"PeriodicalIF\":0.0000,\"publicationDate\":\"2024-01-17\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"0\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"JURSIMA\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"https://doi.org/10.47024/js.v11i3.639\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"\",\"JCRName\":\"\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"JURSIMA","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.47024/js.v11i3.639","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
引用次数: 0
摘要
随着时代的进步,许多人开始意识到婚礼组织者(WO)的存在,并开始使用他们的服务。这是因为准新娘和新郎(其中大多数是千禧一代)都忙于各自的工作。由于工作繁忙,准新娘和新郎很难准备好与婚礼有关的一切。这就需要 WO 的工作来帮助婚礼顺利进行。从合同/祝福开始到接待过程。经营一项业务仅仅依靠一种模式是不够的,因为实际上每项业务或事业都需要其自身的要素。本研究旨在分析婚礼组织者的业务。用于帮助管理该企业的模式是业务画布模式(MBC),该模式由 SWOT 分析指导下的九个要素组成。SWOT 分析法从描述优势、劣势、机会和威胁入手,真正帮助管理企业。本研究的重点是如何利用 MBC 管理 WO 业务。研究结果表明,在经营 WO 业务之前,MBC 是一种管理战略工具,可以将概念、消费者、基础设施和公司财务转化为可视化元素。有了 MBC 框架,WO 业务就很容易快速、准确地实现。
MODEL BISNIS CANVAS PADA BISNIS WEDDING ORGANIZER DI BATAM
As time progresses, many people are starting to realize the existence of wedding organizers (WO) and are starting to use their services. This is because prospective brides and grooms, most of whom are millennials, are busy with their respective jobs. Because of this busy schedule, prospective brides and grooms find it difficult to prepare everything related to their wedding. This is where the WO's job is needed to help the smooth running of a wedding party. Starting from the contract/blessing to the reception process. Running a business is not enough to just rely on a model, because in reality every business or undertaking requires its own elements. This research aims to analyze a wedding organizer business. The model used to help manage this business is the business canvas model (MBC) which consists of nine elements guided by SWOT analysis. SWOT analysis will really help manage a business starting from describing strengths, weaknesses, opportunities and threats. This research focuses more on how to manage the WO business with MBC. The research results explain that before running a WO business, MBC is a tool in management strategy to translate concepts, consumers, infrastructure and company finances in the form of visual elements. With the MBC framework, it is very easy for WO business to be realized quickly and on target.