工作中的精神:解决营销经理爱财造成的道德问题的灵丹妙药

IF 2.3 Q3 BUSINESS Journal of Asia Business Studies Pub Date : 2024-09-20 DOI:10.1108/jabs-01-2024-0035
Tariq Hameed Alvi, Samia Tariq, Mian Muhammad Atif, Ilknur Ozturk, Munazza Saeed
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引用次数: 0

摘要

研究目的:即使存在不道德的管理行为("坏苹果"),作为 "好木桶 "的工作精神如何促进道德决策(EDM),这方面的研究还很有限。因此,本研究旨在调查工作精神这一情境变量在爱财(LoM)这一个人层面因素与伦理决策之间关系中的调节变量。本研究发现,LoM 仅通过道德判断来影响道德意向,而现有研究大多认为 LoM 可直接影响道德意向。实践意义组织通过在工作中播撒精神的种子,可以将良好的行为规范制度化,从而减轻营销经理的 LoM(不道德行为的根源)所带来的负面影响。原创性/价值本研究的新颖之处在于为营销专业人员的职业道德管理(EDM)建立了一个整体概念框架,该框架将 LoM 作为前因,将道德判断作为潜在机制,将道德意向作为结果变量,将工作精神作为边界条件。
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Spirit at work: a panacea for ethical problems caused by marketing managers’ love of money

Purpose

Limited research has investigated how spirit at work, functioning as a “good barrel,” fosters ethical decision-making (EDM) even in the presence of unethical managerial behavior (“bad apples”). Therefore, this study aims to investigate the spirit at work, a situational variable, as a moderating variable in the relationship between the love of money (LoM), an individual-level factor, and EDM.

Design/methodology/approach

A time-lagged survey of the members of the Marketing Association of Pakistan was conducted. The data were analyzed using partial least square structural equation modeling.

Findings

Adding to much of the existing research, which finds that LoM can influence ethical intention directly, this research finds that LoM influences ethical intention only through ethical judgment. Moreover, the spirit at work tempers the negative relationship between LoM and ethical judgment, thereby mitigating LoM’s detrimental effects not only on ethical judgment but also its downstream effects on ethical intention.

Practical implications

Organizations, by planting the seeds of spirit at work, can institutionalize good barrels, which can alleviate the negative effects of the marketing managers’ LoM, the root cause of unethical behavior. This way, this study establishes a business case for spirit at work.

Originality/value

The novelty of this study is the development and investigation of a holistic conceptual framework for EDM of marketing professionals that incorporates LoM as an antecedent, ethical judgment as an underlying mechanism, ethical intention as an outcome variable and spirit at work as a boundary condition.

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来源期刊
CiteScore
6.20
自引率
10.30%
发文量
46
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