{"title":"《创造观众：市场研究和不断发展的媒体生态系统》作者：Justin Wyatt奥斯汀，德克萨斯州：德克萨斯大学出版社，2024。288页。105.00美元(hbk)","authors":"Arya Priyadarshini","doi":"10.1111/jpcu.13372","DOIUrl":null,"url":null,"abstract":"","PeriodicalId":46552,"journal":{"name":"Journal of Popular Culture","volume":"57 5-6","pages":"367-368"},"PeriodicalIF":0.2000,"publicationDate":"2024-08-04","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":"{\"title\":\"Creating the viewer: Market research and the evolving media ecosystem By Justin Wyatt. Austin, TX: University of Texas Press. 2024. pp. 288. $105.00 (hbk)\",\"authors\":\"Arya Priyadarshini\",\"doi\":\"10.1111/jpcu.13372\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"\",\"PeriodicalId\":46552,\"journal\":{\"name\":\"Journal of Popular Culture\",\"volume\":\"57 5-6\",\"pages\":\"367-368\"},\"PeriodicalIF\":0.2000,\"publicationDate\":\"2024-08-04\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"0\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"Journal of Popular Culture\",\"FirstCategoryId\":\"90\",\"ListUrlMain\":\"https://onlinelibrary.wiley.com/doi/10.1111/jpcu.13372\",\"RegionNum\":4,\"RegionCategory\":\"社会学\",\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"Q4\",\"JCRName\":\"CULTURAL STUDIES\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"Journal of Popular Culture","FirstCategoryId":"90","ListUrlMain":"https://onlinelibrary.wiley.com/doi/10.1111/jpcu.13372","RegionNum":4,"RegionCategory":"社会学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q4","JCRName":"CULTURAL STUDIES","Score":null,"Total":0}
Creating the viewer: Market research and the evolving media ecosystem By Justin Wyatt. Austin, TX: University of Texas Press. 2024. pp. 288. $105.00 (hbk)
期刊介绍：
The popular culture movement was founded on the principle that the perspectives and experiences of common folk offer compelling insights into the social world. The fabric of human social life is not merely the art deemed worthy to hang in museums, the books that have won literary prizes or been named "classics," or the religious and social ceremonies carried out by societies" elite. The Journal of Popular Culture continues to break down the barriers between so-called "low" and "high" culture and focuses on filling in the gaps that a neglect of popular culture has left in our understanding of the workings of society.
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