缅怀国王：了解猫王死亡周的战略管理和参与：

IF 2.7 Q1 COMMUNICATION Public Relations Inquiry Pub Date : 2020-06-26 DOI:10.25384/SAGE.C.5042399.V1

Me McLean, Kelly Vibber

引用次数: 2

摘要

这项探索性的定性研究将每年在田纳西州孟菲斯市Graceland纪念猫王逝世的“死亡周”视为基于旅游业的战略公共活动的独特重要组成部分。。。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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Remembering the King: Understanding strategic management of and participation in Elvis’ Death Week:

This exploratory qualitative study looks at Death Week, the annual commemoration of Elvis Presley’s death at Graceland in Memphis, TN, as a uniquely important part of tourism-based strategic public...

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来源期刊

Public Relations Inquiry COMMUNICATION-

CiteScore

4.10

自引率

11.10%

发文量

期刊介绍： Public Relations Inquiry is an international, peer-reviewed journal for conceptual, reflexive and critical discussion on public relations, supporting debates on new ways of thinking about public relations in social, cultural and political contexts, in order to improve understanding of its work and effects beyond the purely organisational realm. We interpret public relations in a broad sense, recognising the influence of public relations practices on the many forms of contemporary strategic, promotional communication initiated by organisations, institutions and individuals. The practice of public relations arises at points of societal and organisational change and transformation, affecting many aspects of political, economic, social and cultural life. Reflecting this, we aim to mobilize research that speaks to a scholars in diverse fields and welcome submissions from any area that speak to the purpose of the journal, including (but not only) public relations, organizational communication, media and journalism studies, cultural studies, anthropology, political communication, sociology, organizational studies, development communication, migration studies, visual communication, management and marketing, digital media and data studies. We actively seek contributions that can extend the range of perspectives used to understand public relations, its role in societal change and continuity, and its impact on cultural and political life. We particularly welcome multi-disciplinary debate about the communication practices that shape major human concerns, including: globalisation, politics, and public relations in international communication migration, refugees, displaced populations terrorism, public diplomacy public and corporate governance diversity and cultural impacts of PR the natural and built environments Communication, space and place The development and practices of major industries such as health, food, sport, tourism, technology.