PSA Presidential Address: The New Normal and the Redefinition of Deviance

There are three major social issues that are identified and discussed as major contributors to the new normal and the redefinition of deviance. They include: 1) the political rise of the extreme right; 2) the renewed urgency to address issues of social, political, and environmental justice, including and racial inequalities and inequities; and 3) COVID and its effects on society and culture. Sociologists must be key players in the identification and resolution of these issues. In so doing, we impact the reframing and redefinition of what is deviant and what constitutes the new normal.