M.L. Rego, H. Irigaray, Raphael Zündt von Kentzingen
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From Substance to Image: The Role of Media in Megaprojects Execution Arena
Abstract The goal of this study is to understand the role of media in megaprojects, specifically, how the media impacted the Rio 2016 Olympic Games. The data was collected from four of the leading newspapers in the USA, England, and Brazil. Interviews were conducted with project team members. Twelve issues that impacted the Games were identified and analyzed according to megaproject sublime dimensions and megaproject symbolic dimensions. We concluded that the media portrayed the management of Rio 2016 in a negative light. The twelve issues were grouped into three dimensions: unpredictable risks, scope-related problems, and corruption issues. The study contributes to our understanding of megaevents and megaprojects from a different perspective.
期刊介绍：
Latin American Business Review is a quarterly, refereed journal which facilitates the exchange of information and new ideas between academics, business practitioners, public policymakers, and those in the international development community. Special features of the journal will keep you current on various teaching, research, and information sources. These activities all focus on the business and economic environment of the diverse and dynamic countries of the Americas.
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