国际商务中的英语沟通技巧:行业期望与大学准备

M. M. Roshid, A. Kankaanranta
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引用次数: 0

摘要

在全球化的劳动力市场上,行业期望和大学准备之间的技能差距正变得越来越普遍。英语沟通技巧(ECS)在所有工作场所都是至关重要的软技能,特别是在国际商务中,英语被普遍用作通用语言。本案例研究通过收集孟加拉国国际成衣(RMG)行业43名人员的数据,研究了学术界和工业界之间关于ECS教学的联系,以及它们在满足全球化商业环境要求方面的适用性。研究表明,高等教育中的英语课程并没有充分满足国际RMG业务的沟通需求,这需要工作场所的实践经验、特定行业的词汇、可理解性和清晰度,而不是高水平的流畅性。该研究建议,通过将课堂和工作场所的理论和实践学习作为课程的一部分,促进孟加拉国通用商务英语教学。
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English Communication Skills in International Business: Industry Expectations Versus University Preparation
In the globalized labor market, skills gaps between industry expectations and university preparation are becoming more prevalent. English communication skills (ECS) are vital soft skills in all workplaces, particularly in international business, where English is commonly used as a lingua franca. This case study examined the nexus between academia and industry regarding the instruction of ECS and their applicability to meet the requirements of the globalized business landscape by collecting data from 43 personnel in the international ready-made garment (RMG) industry in Bangladesh. The research reveals that English courses in higher education do not adequately address the communication needs of the international RMG business, which requires practical experience in the workplace, trade-specific vocabulary, intelligibility, and clarity rather than a high level of fluency. The study recommends promoting the teaching of English for general business purposes in Bangladesh by integrating theoretical and practical learning in the classroom and workplace as part of the curriculum.
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来源期刊
CiteScore
2.40
自引率
38.50%
发文量
23
期刊介绍: Business and Professional Communication Quarterly is the only refereed journal devoted to research that advances the teaching of communication in the workplace. The journal aims to present the many interdisciplinary, international, and organizational perspectives that characterize the field and specifically to publish research that advances knowledge about business and professional communication pedagogy and praxis in both academic and workplace settings, including technical and scientific communication, rhetoric, program design and assessment, the impact of technology, sustainability, global and multicultural issues, nonprofit communication, and best practices. As an interdisciplinary journal, BPCQ welcomes manuscripts that address a variety of theoretical, applied, and practical approaches and topics in the teaching and praxis of business, corporate, organizational, professional, or technical communication, including qualitative and quantitative research on classroom teaching or assessment, case studies of specific classroom techniques, reports on strategies for program development, innovative assignments or methodologies, and reviews of scholarship relevant to business and professional communication pedagogy. BPCQ especially welcomes manuscripts that address the principles of SoTL (scholarship of teaching and learning). BPCQ also publishes articles on a particular theme, for which a call may be announced on the ABC website: http://www.businesscommunication.org. Information on submitting book reviews can be found at http://www.montclair.edu/cwe/bcq
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