Jonathan D. Ericson, William S. Albert, Benjamin P. Bernard, Elizabeth Brown
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An online survey (N = 810) examined the impact of design best practices on the perceived usability of End-User License Agreements (EULAs). Redesigning a EULA according to best-practices (without changing the EULA’s terms and conditions) led to higher perceived usability while responses to attitudinal (perceived reasonableness of conditions) and behavioral (anticipated agreement and use) items were unaffected. Readers (who reported reading EULAs frequently) (a) provided more positive evaluations of EULAs and (b) were more likely to anticipate agreeing to EULA terms than non-readers. These results suggest that best practices in document design can improve the usability of End-User License Agreements.
期刊介绍:
Information Design Journal (IDJ) is a peer reviewed international journal that bridges the gap between research and practice in information design. IDJ is a platform for discussing and improving the design, usability, and overall effectiveness of ‘content put into form’ — of verbal and visual messages shaped to meet the needs of particular audiences. IDJ offers a forum for sharing ideas about the verbal, visual, and typographic design of print and online documents, multimedia presentations, illustrations, signage, interfaces, maps, quantitative displays, websites, and new media. IDJ brings together ways of thinking about creating effective communications for use in contexts such as workplaces, hospitals, airports, banks, schools, or government agencies.