Johann Fortwengel , Gabriela Gutierrez Huerter O , Tatiana Kostova
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Three decades of research on practice transfer in multinational firms: Past contributions and future opportunities
The cross-border transfer of practices lies at the heart of how multinational enterprises (MNEs) coordinate their international business activities. Research on transfer has increased substantially over the last three decades and now constitutes a well-established literature. For a systematic analysis, we review a sample of 167 articles published in 18 top journals. We structure these past contributions in a ‘Practice Transfer Framework.’ Our mapping reveals some limitations and blind spots in existing theoretical and methodological approaches. Beyond more conventional extensions, we offer several ideas that could qualitatively elevate research on transfer, commensurate with the paradigms of 21st century global business.
期刊介绍：
The Journal of World Business holds a distinguished position as a leading publication within the realm of International Business. Rooted in a legacy dating back to 1965, when it was established as the Columbia Journal of World Business, JWB is committed to disseminating cutting-edge research that reflects significant advancements in the field. The journal actively seeks submissions that propel new theoretical frameworks and innovative perspectives on International Business phenomena. Aligned with its domain statement, submissions are expected to possess a clear multinational, cross-border, or international comparative focus, while remaining pertinent to the study of management and organizations. JWB particularly encourages submissions that challenge established theories or assumptions, presenting pioneering or counterintuitive findings. With an inclusive approach, the journal welcomes contributions from diverse conceptual and theoretical traditions, encompassing allied social sciences and behavioral sciences. Submissions should either develop new theories or rigorously test existing ones, employing a variety of qualitative, quantitative, or other methodological approaches. While JWB primarily caters to scholars and researchers, it values contributions that explore implications for Multinational Enterprises and their management, as well as ramifications for public policy and the broader societal role of business.
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