为什么坏消息可以是好消息:媒体对企业不负责任的负面报道的信号反馈效应

IF 4.2 4区管理学 Q1 ENVIRONMENTAL STUDIES Organization & Environment Pub Date : 2022-07-28 DOI:10.1177/10860266221108704

Limin Fu

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引用次数: 6

摘要

坏消息也可以是好消息吗?在本研究中，我解释了为什么关于企业社会不负责任(CSiR)的坏消息对企业来说可能是好消息。具体而言，我解决了负面媒体报道在企业社会绩效(CSP)中的作用。根据信号理论，我提出媒体对CSiR的负面报道是对企业当前社会信号的一种昂贵但有效的外部反馈形式。因此，它推动企业进行组织变革，通过改进的CSP发出积极的响应信号。此外，我认为这种效应被组织创新搜索增强，组织创新搜索影响企业提高企业CSP所需的学习能力。利用2007 - 2016年的1049家跨国企业样本，笔者发现媒体对CSiR的负面报道诱导企业提升CSP，并且这种效应被组织创新搜索调节。

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Why Bad News Can Be Good News: The Signaling Feedback Effect of Negative Media Coverage of Corporate Irresponsibility

Can bad news also be good news? In this study, I explicate why bad news about firms’ corporate social irresponsibility (CSiR) can be good news for firms. Specifically, I address the role of negative media coverage of CSiR in firms’ corporate social performance (CSP). Drawing on signaling theory, I propose that negative media coverage of CSiR is a form of costly yet effective external feedback to firms’ current social signaling. It, therefore, propels firms to undertake organizational changes to send positive response signals through improved CSP. Furthermore, I argue that this effect is augmented by organizational innovation search, which influences firms’ learning capacity required to improve firms’ CSP. Using a multicountry sample of 1,049 firms between 2007 and 2016, I find that negative media coverage of CSiR induces firms to enhance CSP, and this effect is moderated by organizational innovation search.

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来源期刊

Organization & Environment Multiple-

CiteScore

11.20

自引率

5.70%

发文量

期刊介绍： Organization & Environment encourages informed discussion about the social roots and consequences of environmental problems and stimulates deeper reflection on the meaning and significance of the natural world. By critically examining the impact of human production and consumption systems on the natural environment, Organization & Environment develops new perspectives on organizations that encourage environmentally sensitive reflection, inquiry, and practice.