影响中国体育产业发展和提升的区域战略因素

IF 3 4区 教育学 Q2 HOSPITALITY, LEISURE, SPORT & TOURISM International Journal of Sports Marketing & Sponsorship Pub Date : 2018-05-08 DOI:10.1108/IJSMS-08-2017-0082
Yan Wang, James J. Zhang, N. D. Pifer, Min Kil Kim
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引用次数: 9

摘要

目的研究影响中国体育产业区域发展战略制定的关键因素。在比较优势理论的指导下,进行了定性和定量研究程序,以分析被认为是发展区域优势所必需的变量。本研究的结果表明,在中国或其他经济发展中国家制定体育发展区域战略时,了解这些比较优势因素的重要性和相关性。本研究在很大程度上是探索性的,这意味着为了巩固结果并涵盖整个体育产业的广泛多样性,未来的验证性研究是必要的。该研究为其他国家在战略规划过程中区分不同体育产业部门和优先考虑特定地区、社区和当地环境因素的需求提供了实际意义。本研究的结果突出了四个比较优势因素和该地区体育产业变量的不同部门的重要性和相关性。
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Factors affecting the regional strategies for developing and advancing the Chinese sport industry
Purpose The purpose of this paper is to examine the key factors that affect the formulation of regional strategies for developing and advancing the sport industry in China. Design/methodology/approach Guided by the comparative advantage theory, qualitative and quantitative research procedures were carried out to analyze the variables that were deemed necessary for the development of regional advantages. Findings The findings of this study indicated the importance and relevance of understanding these comparative advantage factors when developing regional strategies for sport development in China or other countries with a developing economy. Research limitations/implications This study was largely exploratory in nature, meaning that future confirmatory studies are necessary in order to solidify the results and to encompass the wide-ranging diversity of the total sport industry. Practical implications The study provided practical implications for other countries to address the needs to discern among varying sectors of the sport industry and prioritize factors that are specific to regions, communities, and local environments in the strategic planning process. Originality/value The findings of this study highlighted the importance and relevance of four comparative advantage factors and the varying sectors of the sport industry variables in the region.
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来源期刊
International Journal of Sports Marketing & Sponsorship
International Journal of Sports Marketing & Sponsorship HOSPITALITY, LEISURE, SPORT & TOURISM-
CiteScore
4.70
自引率
13.60%
发文量
26
期刊介绍: The International Journal of Sports Marketing and Sponsorship is the world’s leading journal for the sports marketing industry. Published quarterly, it has met the rigorous standards required for a listing by both PsycINFO and the Social Sciences Citation Index (SSCI).
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