Jide Okonkwo的Facebook挑战插图的批判性视觉分析与传播

IF 1.5 Q2 COMMUNICATION Journal of Creative Communications Pub Date : 2022-04-08 DOI:10.1177/09732586221085882
T. Morgan, O. Uzoagba, Chukwunonso Uzoagba
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引用次数: 0

摘要

在本文中,我们探索和探讨了2019年在Facebook上发布的Jide Okonkwo的“挑战”插图的关键视觉分析框架,同时考虑了图像的内容、背景和传播。参与批判性视觉分析是为了加深我们对其动态和视觉符号学潜力的理解。这些图像是本分析的视觉数据,考虑到它们丰富的视觉内容,它们是相关的。我们使用王嘉宇开发的批判性视觉分析框架,在其社会文化和传播焦点的背景下探索和解读这些图像。理论分析得到了视觉语法元素(VG)的证实。文章阐述了对这些形象的理论工具的认识,以及与这些形象相联系的社会实践的符号学。
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A Critical Visual Analysis and Communication of Jide Okonkwo’s Facebook Challenge Illustration
In this article, we explore and probe the critical visual analysis framework on the ‘challenge’ illustrations of Jide Okonkwo distributed on Facebook in 2019 while considering contents, contexts and communication of the images. Engaging with critical visual analysis is in order to deepen our understanding of its dynamics and potential for visual semiosis. The images are visual data for this analysis, and they are relevant considering their rich visual contents. Using critical visual analysis framework as developed by Jiayu Wang, we explore and interpret these images against the backdrop of their sociocultural and communication foci. The theoretical analysis is substantiated with elements of visual grammar (VG). The article expounds the understanding regarding the theoretical tool as well as the semiosis of the social practices connected with these images.
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来源期刊
CiteScore
2.70
自引率
26.70%
发文量
20
期刊介绍: The Journal of Creative Communications promotes inquiry into contemporary communication issues within wider social, economic, marketing, cultural, technological and management contexts, and provides a forum for the discussion of theoretical and practical insights emerging from such inquiry. The journal encourages a new language of analysis for contemporary communications research and publishes articles dealing with innovative and alternate ways of doing research that push the frontiers of conceptual dialogue in communication theory and practice. The journal engages with a wide range of issues and themes in the areas of cultural studies, digital media, media studies, technoculture, marketing communication, organizational communication, communication management, mass and new media, and development communication, among others. JOCC is a double blind peer reviewed journal.
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