商科本科生数据分析教学策略

IF 0.5 Q4 BUSINESS International Journal of Business Pub Date : 2021-03-31 DOI:10.33642/IJBASS.V7N3P3
J. K. Atkinson, Ray J. Blankenship, Brady Crawford, Tucker S. Ramage
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引用次数: 0

摘要

中西部一所公立大学的几个班级使用SimNet®与Microsoft Excel®的准备作业、额外的教学材料和随后的分析项目,学习基本数据分析概念。每个分析项目的表现都是根据Excel准备作业的表现以及学生期末课程的表现来衡量的。准备作业为学生准备相关的分析项目以及最终评估。
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Strategies for Teaching Undergraduate Business Students Data Analytics
Several class sections at a Midwestern, public university were instructed in basic data analytics concepts using SimNet® preparatory assignments with Microsoft Excel®, additional instructional materials, and subsequent analytics projects. Performance on each analytics project was measured against performance on the preparatory Excel assignments as well as the student final course performance. The preparatory assignments prepared students for associated analytics projects as well as the final assessment.
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期刊介绍: The Journal will serve and provide a forum for exchange of ideas among business executives and academicians concerned with global business and economic issues. With the rapid evolution of corporate business from international to global in recent years, general business has been one of the areas of greatest added complexity and concern for corporate managers. It is no longer sufficient for the corporate manager to limit his/her study simply to the domestic aspects of general business. Almost every single topic that can be studied in general business now has global dimensions that are equally important. As such, practitioners and academicians, each with a unique perspective on global business, must go beyond the presently limited sharing of information and ideas. The Journal will be an academic journal combining academic inquiry and informed business practices. It will publish empirical, analytical, review, and survey articles, as well as case studies related to all areas of global business and economics. A sentiment often expressed by practitioners is that academic research in general may not be addressing the most relevant questions in the real world. To bridge some gaps in our knowledge of the real world, the Journal is thereby willing to sponsor a field research (such as surveys, in-depth interviews, on-site studies, etc.). It is fair to say that the Journal will publish high-quality applied-research papers. Nevertheless, studies that test important theoretical works and shed additional light on the issue with some business implications will also be solicited.
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