How has the knowledge of employee goal orientation evolved in hospitality research over the last two decades? Insights for researchers and practitioners

ABSTRACT

This study analyzes the development of hotel goal orientation literature by examining 42 articles published between 2003 and 2023. Through content analysis and co-citation analysis using VOSviewer, the bibliometric and intellectual structure contributing to the development of hotel goal orientation literature are identified and visualized. Learning goal orientation is the most adopted conceptualization and its key outcomes being performance, innovativeness, service quality, customer relationships, and others. Key antecedents and mediators and moderators were also identified. Results of the co-citation analysis shows that the literature contributing to hotel goal orientation knowledge focuses on cognitive and motivational processes; international environment; customer orientation and organizational performance; organizational learning and innovation; and entrepreneurship and competitive advantage. The study also identifies current knowledge gaps that can serve as future research directions by comparing with previous literature reviews. Hotel managers can use this information to develop policies that promote employees’ goal orientation and improve organizational competitiveness.

本文通过对2003年至2023年间发表的42篇文章进行回顾，分析了酒店目标导向文献的发展。通过内容分析和使用VOSviewer进行共引分析，确认并可视化了有助于酒店目标导向文献发展的文献计量和知识结构。其中，学习目标导向是采用最多的概念，其主要结果包括绩效、创新性、服务质量、客户关系等。此外，本研究还确定了关键的前因、中介和调节因素。共同引用分析的结果表明，对酒店目标导向知识有贡献的文献主要集中在认知和激励过程、国际环境、顾客导向和组织绩效、组织学习和创新、创业精神和竞争优势等方面。该研究通过与以往文献综述的比较，发现了未来研究方向的知识空白。酒店管理者可以利用这些信息制定促进员工目标导向和提高组织竞争力的政策。