The influence of innovation orientation on the internationalisation of SMEs in the service sector

This article examines the internationalisation of small- and medium-sized service firms from an international entrepreneurship perspective. The results of the empirical research developed in Spain have shown that innovation orientation accelerates the time these companies take to internationalise and allows them to implement more activities and opt for high-control entry modes in foreign markets. The results suggest that two different models of internationalisation can be found within the services sector: firms either adopt a gradual process or attempt to benefit from a rapid transition period of internationalisation.