{"title":"作为社交网络动员资源的懒散行动主义:以#把我们的女孩带回来为例","authors":"A. Hernández","doi":"10.32870/CYS.V0I30.6241","DOIUrl":null,"url":null,"abstract":"This project studies the development of the campaign #BringBackOurGirls on Twitter, in 2014, through six measuring social networks APIs. The objective is to approximate to the advantages that the slacktivism implies as a virtual social mobilization phenomenon, from the Resource Mobilization Theory (RMT) and the effectiveness in impacting the international political agenda.","PeriodicalId":35210,"journal":{"name":"Comunicacion y Sociedad","volume":null,"pages":null},"PeriodicalIF":0.0000,"publicationDate":"2017-08-29","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"2","resultStr":"{\"title\":\"El slacktivismo como recurso de movilización en redes sociales: el caso de #BringBackOurGirls\",\"authors\":\"A. Hernández\",\"doi\":\"10.32870/CYS.V0I30.6241\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"This project studies the development of the campaign #BringBackOurGirls on Twitter, in 2014, through six measuring social networks APIs. The objective is to approximate to the advantages that the slacktivism implies as a virtual social mobilization phenomenon, from the Resource Mobilization Theory (RMT) and the effectiveness in impacting the international political agenda.\",\"PeriodicalId\":35210,\"journal\":{\"name\":\"Comunicacion y Sociedad\",\"volume\":null,\"pages\":null},\"PeriodicalIF\":0.0000,\"publicationDate\":\"2017-08-29\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"2\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"Comunicacion y Sociedad\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"https://doi.org/10.32870/CYS.V0I30.6241\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"Q1\",\"JCRName\":\"Social Sciences\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"Comunicacion y Sociedad","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.32870/CYS.V0I30.6241","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q1","JCRName":"Social Sciences","Score":null,"Total":0}
El slacktivismo como recurso de movilización en redes sociales: el caso de #BringBackOurGirls
This project studies the development of the campaign #BringBackOurGirls on Twitter, in 2014, through six measuring social networks APIs. The objective is to approximate to the advantages that the slacktivism implies as a virtual social mobilization phenomenon, from the Resource Mobilization Theory (RMT) and the effectiveness in impacting the international political agenda.