{"title":"共享经济平台成为主流:平衡亲社会和经济的紧张关系","authors":"Hugo Guyader, L. Olsson, M. Friman","doi":"10.1080/14783363.2022.2159366","DOIUrl":null,"url":null,"abstract":"Based on the Theory of Planned Behaviour, this study explains sharing economy platform usage intention. Our results based on PLS-SEM estimations with survey data (N = 655) from the carpooling context show that sharing orientation (i.e. sharing usage instead of owning/buying), grassroots engagement (i.e. non-profit organisation driven by volunteers), and platform authenticity (i.e. loyalty to the original carpooling practice) are strong determinants of people’s attitudes towards the carpooling platform, while trend orientation (e.g. the ‘sharing economy’ paradigm) is not significant. This implies that while digitalisation can optimise older practices (e.g. hitchhiking), online platforms facilitating contemporary sharing practices need to be embedded in the original sharing ethos and values to raise usage intention – even though the sharing economy has become mainstream.","PeriodicalId":23149,"journal":{"name":"Total Quality Management & Business Excellence","volume":"1 1","pages":"1257 - 1276"},"PeriodicalIF":3.6000,"publicationDate":"2023-01-03","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":"{\"title\":\"Sharing economy platforms as mainstream: balancing pro-social and economic tensions\",\"authors\":\"Hugo Guyader, L. Olsson, M. Friman\",\"doi\":\"10.1080/14783363.2022.2159366\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"Based on the Theory of Planned Behaviour, this study explains sharing economy platform usage intention. Our results based on PLS-SEM estimations with survey data (N = 655) from the carpooling context show that sharing orientation (i.e. sharing usage instead of owning/buying), grassroots engagement (i.e. non-profit organisation driven by volunteers), and platform authenticity (i.e. loyalty to the original carpooling practice) are strong determinants of people’s attitudes towards the carpooling platform, while trend orientation (e.g. the ‘sharing economy’ paradigm) is not significant. This implies that while digitalisation can optimise older practices (e.g. hitchhiking), online platforms facilitating contemporary sharing practices need to be embedded in the original sharing ethos and values to raise usage intention – even though the sharing economy has become mainstream.\",\"PeriodicalId\":23149,\"journal\":{\"name\":\"Total Quality Management & Business Excellence\",\"volume\":\"1 1\",\"pages\":\"1257 - 1276\"},\"PeriodicalIF\":3.6000,\"publicationDate\":\"2023-01-03\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"0\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"Total Quality Management & Business Excellence\",\"FirstCategoryId\":\"91\",\"ListUrlMain\":\"https://doi.org/10.1080/14783363.2022.2159366\",\"RegionNum\":4,\"RegionCategory\":\"管理学\",\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"Q2\",\"JCRName\":\"MANAGEMENT\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"Total Quality Management & Business Excellence","FirstCategoryId":"91","ListUrlMain":"https://doi.org/10.1080/14783363.2022.2159366","RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q2","JCRName":"MANAGEMENT","Score":null,"Total":0}
Sharing economy platforms as mainstream: balancing pro-social and economic tensions
Based on the Theory of Planned Behaviour, this study explains sharing economy platform usage intention. Our results based on PLS-SEM estimations with survey data (N = 655) from the carpooling context show that sharing orientation (i.e. sharing usage instead of owning/buying), grassroots engagement (i.e. non-profit organisation driven by volunteers), and platform authenticity (i.e. loyalty to the original carpooling practice) are strong determinants of people’s attitudes towards the carpooling platform, while trend orientation (e.g. the ‘sharing economy’ paradigm) is not significant. This implies that while digitalisation can optimise older practices (e.g. hitchhiking), online platforms facilitating contemporary sharing practices need to be embedded in the original sharing ethos and values to raise usage intention – even though the sharing economy has become mainstream.
期刊介绍:
Total Quality Management & Business Excellence is an international journal which sets out to stimulate thought and research in all aspects of total quality management and to provide a natural forum for discussion and dissemination of research results. The journal is designed to encourage interest in all matters relating to total quality management and is intended to appeal to both the academic and professional community working in this area. Total Quality Management & Business Excellence is the culture of an organization committed to customer satisfaction through continuous improvement. This culture varies both from one country to another and between different industries, but has certain essential principles which can be implemented to secure greater market share, increased profits and reduced costs. The journal provides up-to-date research, consultancy work and case studies right across the whole field including quality culture, quality strategy, quality systems, tools and techniques of total quality management and the implementation in both the manufacturing and service sectors. No topics relating to total quality management are excluded from consideration in order to develop business excellence.